Overview: The Sales Development Representative (SDR) plays a critical role in driving business growth by proactively identifying and qualifying potential clients across various industries. The SDR’s role is essential in building initial relationships and laying the groundwork for future sales opportunities. This position directly contributes to the expansion of the client base by generating quality leads, initiating first-touch conversations, and setting up meetings that ultimately lead to successful business engagements and partnerships.
Responsibilities:
- Lead Generation: Research and identify new business opportunities by focusing on prospective clients in need of staffing and workforce solutions across various sectors such as healthcare, IT, and other industries requiring talent management. Identify client pain points and match them with potential solutions offered by the company.
- Outreach: Conduct outbound outreach through various channels such as cold calls, emails, social media engagement, and networking platforms. Build initial contact and pique the interest of potential clients by effectively communicating how staffing solutions can meet their business needs.
- Lead Qualification: Assess each lead for fit by using a predefined set of qualification criteria, such as business needs, budget, timeline, and decision-making authority. Prioritize leads based on likelihood of conversion and potential revenue. Effectively pass qualified leads to the Sales team or Account Managers for further action.
- CRM Management: Use CRM systems (e.g., Salesforce, HubSpot) to track outreach activities, maintain detailed records on potential clients, and monitor lead status through the sales pipeline. Ensure all lead information is accurate, up-to-date, and easily accessible for future follow-ups.
- Follow-Up: Consistently follow up with prospects who have shown interest in services. Keep the communication warm and ensure timely responses from clients. Schedule meetings, demos, or additional follow-ups for the sales team based on client availability.
- Market Research: Stay informed about industry trends, emerging needs, and competitor activities to develop a strong understanding of the market landscape. Identify new business opportunities, target niches, and align outreach strategies accordingly. Leverage this market knowledge to tailor sales pitches and increase conversion rates.
- Lead Nurturing: Build rapport with potential clients by engaging with them at various stages of the buyer’s journey. Provide relevant resources, share case studies, and answer questions that may influence the client’s decision-making process.
- Collaboration: Work closely with the Sales and Marketing teams to ensure the quality of leads, and develop strategies for approaching clients in specific industries. Share insights and feedback with the marketing team to improve lead generation strategies and help refine sales messaging.
- Reporting & KPIs: Regularly report on lead generation activities, outreach effectiveness, and sales pipeline status. Track key performance indicators (KPIs) such as the number of calls made, emails sent, appointments scheduled, and meetings held. Use this data to adjust outreach strategies and continuously improve performance.
Requirements:
- Proven experience in sales, business development, or client-facing roles (1-3 years preferred).
- Strong communication, negotiation, and interpersonal skills.
- Experience using CRM systems (e.g., Salesforce, HubSpot).
- Ability to work independently and manage a sales pipeline effectively.
- Familiarity with staffing and recruitment services is a plus.
Salary:
- Base Salary: ₱30,000 – ₱40,000/month (based on experience).
- Incentive: Performance-based bonuses (commission on sales closed)
